Create a set of rules for campaign/adset bids and budgets changes

In this tutorial, you will learn how to create a set of rules to automatically change your bids or budgets. To implement it, you will need to have the rules ready, f.e. “increase bid by 10% if the cost per purchase is lower than $50 in the last 3 days”

Video Tutorial

Instructions

1. Add Select Facebook Ad Account Ids. Choose the accounts to that you would like to apply the rules.
2. Add Fetch Facebook Campaign Ids node. Select ACTIVE as effective_status. Connect ad_account_ids sockets.
3. Add Fetch Facebook Campaigns node. Connect campaign_ids sockets.
4. Add Filter node. Connect campaigns to items. Choose /name as a pointer. Choose not contains as an operator. Enter the value you don’t want your campaign name to include.
5. Add Extract List node. Connect items to data_list. Input /id as a pointer.
6. Add Parse strings to ids node. Connect values to data_list. Select Facebook Campaign Id as schema.
7. Add Fetch Facebook Campaign Adsets IDs node. Connect campaign_ids to result. Choose ACTIVE as effective_status.
8. Add Extract List node. Connect adset_ids to data_list. Input /id as a pointer.
9. Add Fetch Facebook Insights node. Connect ad_account_ids sockets. Choose your desired date_range. Choose adset level. Add the relevant fields: adset_id, adset_name, actions, cost_per_action_type.
10. Add Filter node. Connect insights to items. Build 2 filters: pointer: /{{your_metric_name}} operator: not equals value: null pointer: /your_metric_name operator: greater than/less than value: {{your_value}}
11. Add Extract List node. Connect items to data_list. Input /adset_ids as a pointer.
12. Add Calculate Set Operation node. Connect data_list (Extract List 1) to a. Connect data_list (Extract List 2) to b. Choose intersection operator.
13. Add Parse Strings to ids node. Connect data to values. Select Facebook Adset Id schema.
14. Follow the tutorial from section C to complete the automation.